Let's not forget, Keep encourages positive self expression. Most significantly, the production of Keep is cruelty free and unisex.

Shop online at Keep for a collection of comfortable and funky shoes. Yes, these shoes are more exciting than your next holiday. There are ten destinations to choose from. Depending on what taste you are seeking or lusting for, it's probably there. Original gum boots, canvas shoes and flats enrich the creative spirit of Keep. These designs have given birth to another dimension of cool and if you want an alternative to plain tennis canvas shoes, The Duke was made for you. It's 100 per cent cotton, and replicates patterns from Indian lollie wrappers and scrapbooks. Prices of shoes range and are reasonably affordable, all below a hundred bucks. There are many sizes for big feet, small feet and everyone in between.

If you’re in need of rather original accessories, instead of shoes, there are sunglasses which resemble Audrey Hepburn’s Raybans in Breakfast at Tiffany’s; but with edge and coated in neon brights. I was almost starstruck just looking at them and the price tag which said five dollars! Looking good doesn't require too much dosh after all.

With Keep, expect bargains before your eyes, shoes so versatile you can wonder all day about how to wear them and pins so cute, they bring a rush of electricity to your fingertips. Moreover, an instant checkout with many payment options escalates the cred of Keep. 

I kept thinking how divine Keep would be, if it were real girls who practised what they preached: We pay attention to details.


WORDS: Jill Nguyen